Performance, Members, Case Studies

Health is Wealth: Meet Michael Cole

“Wealth is more than money.”

That is the core belief behind R360, the peer-to-peer community of centimillionaires and billionaires founded by Coya member Michael Cole.

Michael believes that true prosperity includes relational, intellectual, and physical capital – a philosophy which he recently applied to his own biology when he joined Coya’s 12-week executive cohort.

Pre-Cohort Expectations: Going into the program, Michael wasn’t looking for an overhaul; he was looking for precision. More than that, he wanted to vet the program on behalf of his R360 members, to see if the Coya Method could help them lock in the daily habits that actually move the dial on their health and longevity.

I find that if you try to make major changes all at once, you end up not doing them,” Michael shared. “What I needed were optimization techniques at the fringes.

Michael’s Results: By leveraging his biometric data alongside personalized guidance from Coya’s team of coaches, Michael unlocked incredible results that were both measurable and sustainable:

  • Deep Sleep: As a self-proclaimed “poor sleeper,” Michael increased his sleep quantity by 30 minutes per night.
  • Heart Health: He increased his HRV (Heart Rate Variability) by 17% and dropped his resting heart rate by 5%.
  • Body Composition: He dropped to 12.7% body fat (his lowest in over two decades).

Post-Cohort Takeaway: Michael credits his success to the power of measurement – “When you measure things, they are far more likely to get done” – and the realization that you don’t need excessive time to get elite results.

Following his own success adopting the Coya Method, Michael is joining forces with Coya to launch the R360 Human Capital Challenge: A nationwide wellness program bringing together the high-performing R360 members across 9 chapters in a friendly competition that celebrates human connection, data-driven insights, and personal growth.

“Even if you’re in the top 1%, you’re competing against yourself,” Michael notes. “And we can all unlock a better lifespan and healthspan.

Conclusion

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Coya
February 4, 2026
2 minutes
A man in a red shirt holds a medicine ball on his shoulder while working out indoors at Coya.

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